Earlier this year, we started doing 'Social Media Socials' - where like-minded folks come together to discuss a variety of topics in the social space. I need to give a shout out to Stu Miniman (Blog) and Jamie Pappas (Blog) for the vision and for sustaining this wonderful forum.
I've attended as many as possible, and the conversations are always top-notch. Today we chatted with the team behind the RSA Conference and learned how they're creatively leveraging Social Media to enhance the conference.
To give you a sense of other topics, we recently discussed "Twitter for Business", starting with the 100k foot definition of micro-blogging and quickly getting into details covering topics like listening, brand affiliation, and pro's and con's of reach. Fantastic conversations filled with 'ah-ha' moments... Ultimately strengthening our Enterprise 2.0 proficiency across the workforce.
It's a great program and clearly helps to drive awareness, build a stronger sense of community, and enable collaboration and innovation. Definitely something to consider if you're working to drive SM and E2.0 across your organization.
So what does this have to do with saving cake ($$$)?
We tried something new this go, leveraging our Telepresence infrastructure. If you're not familiar, Telepresence is a video conferencing solution from Cisco that enables high-quality video & audio connections between campuses.
We have around 7 Telepresence 'rooms' in place today with another 20 or so on the way. So far this year, I'd guess I've avoided at least 3 trips thanks to this offering. No planes, hotels, rental cars, etc;. A brief jaunt down the hall and I'm sitting face to face with my peers in Massachusetts, Ireland and London.
You'll pardon the rough photo from my iPhone - but you're looking at the room I was in here in California. The folks in the left and right panels were in MA while the center screen is our very own StorageZilla all the way from Cork Ireland.
As you can see, Telepresence offers a very intimate 'conference room' feel and, from my POV, changes the game with regards to long distance communication and collaboration.